Adam Smith Comics: The Race

Though it may be true, therefore, that every individual, in his own breast, naturally prefers himself to all mankind, yet he dares not look mankind in the face, and avow that he acts according to this principle. He feels that in this preference they can never go along with him, and that how natural soever it may be to him, it must always appear excessive and extravagant to them. When he views himself in the light in which he is conscious that others will view him, he sees that to them he is but one of the multitude in no respect better than any other in it. If he would act so as that the impartial spectator may enter into the principles of his conduct, which is what of all things he has the greatest desire to do, he must, upon this, as upon all other occasions, humble the arrogance of his self-love, and bring it down to something which other men can go along with. They will indulge it so far as to allow him to be more anxious about, and to pursue with more earnest assiduity, his own happiness than that of any other person. Thus far, whenever they place themselves in his situation, they will readily go along with him. In the race for wealth, for honours, and preferments, he may run as hard as he can, and strain every nerve and every muscle, in order to outstrip all his competitors. But if he should justle, or throw down any of them, the indulgence of the spectators is entirely at an end. It is a violation of fair play, which they cannot admit of. This man is to them, in every respect, as good as he: they do not enter into that self-love by which he prefers himself so much to this other, and cannot go along with the motive from which he hurt him. They readily, therefore, sympathize with the natural resentment of the injured, and the offender becomes the object of their hatred and indignation. He is sensible that he becomes so, and feels that those sentiments are ready to burst out against him.
(Bold added; TMS, Part II, Sect. II, Chap. II, "Of the Sense of Justice, of Remorse, and of the Consciousness of Merit") 

Check out our other AdamSmithWorks comics:
Douglas Curtis and Jeremy Lott's Adam Smith Comics: The Invisible Hand, The Man of System, and Science is the Great Antidote
Paula Richey and Jeremy Lott's AdamSmithComics: The Opening of The Theory of Moral Sentiments and The Butcher, The Baker, and the Brewer
Jason Meadows and Jeremy Lott's Adam Smith Comics: Trinkets of Frivolous Utility